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Course Information

eCOMMERCE (BUS 400)

Term: 2013-2014 Academic Year Fall Semester

Faculty

Walter BeckShow MyInfo popup for Walter Beck
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Schedule

Mon-Wed-Fri, 12:00 PM - 12:50 PM (8/19/2013 - 12/7/2013) Location: MC TARPL 211

Description

eMarketing examines the importance of marketing through the Internet. The student will learn the fundamentals of marketing over the Internet and review E markets for Business to Business, (B2B) and Business to Customer, (B2C). Prerequisites: BUS 205, BUS 302, or permission of instructor