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Course Information

eCOMMERCE (BUS 400)

Term: 2022-2023 Academic Year Fall

Faculty

Russell T FletcherShow MyInfo popup for Russell T Fletcher
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Description

eMarketing examines the importance of marketing through the Internet. The student will learn the fundamentals of marketing over the Internet and review E markets for Business to Business, (B2B) and Business to Customer, (B2C). Prerequisites: BUS 205, BUS 302, or permission of instructor