MARKETING (BUS 665)

Term: 2012-2013 Academic Year Summer Semester

Faculty

	Dr. Donald D Wilson JrShow MyInfo popup for Dr. Donald D Wilson Jr
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Schedule

Tue, 6:00 PM - 10:50 PM (6/24/2013 - 8/10/2013) Location: WS

Description

This course examines the decision maker?s process for producing a marketing strategy consistent with the underlying factors present in various situations. Case analysis is emphasized to help develop strategic marketing skills.