MARKETING (BUS 665)

Term: 2017-2018 Academic Year Fall

Faculty

	Dr. Donald D Wilson JrShow MyInfo popup for Dr. Donald D Wilson Jr
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Schedule

Tue, 6:00 PM - 10:50 PM (8/21/2017 - 10/15/2017) Location: WS

Description

This course examines the decision maker?s process for producing a marketing strategy consistent with the underlying factors present in various situations. Case analysis is emphasized to help develop strategic marketing skills.