MARKETING (BUS 665)

Term: 2021-2022 Academic Year Fall

Faculty

	Dana L HallShow MyInfo popup for Dana L Hall

Schedule

Tue, 6:00 PM - 10:50 PM (8/16/2021 - 10/10/2021) Location: WS WDSTK

Description

This course examines the decision maker?s process for producing a marketing strategy consistent with the underlying factors present in various situations. Case analysis is emphasized to help develop strategic marketing skills.